My piece, ‘A Surprising Success: The Maas Ice-Cream Empire 1935-76’ (A Family History by Henry Eves), is published today in the anthology ‘Nothing Is More Real Than Nothing: Writings On Ezra Maas’ [Valley Press]
I first became aware of the reclusive artist, Ezra Maas, several years ago through the writings of his biographer, Daniel James. Maas’ enigmatic influence on the origins of celebrity culture and counterculture can be found hidden among the stories and histories of such luminaries as de Kooning, Crowley, Sontag, Manson, Dylan, Bowie, Warhol. Scratch beneath the surface of any number of influential artists’ histories and mention of him will be threaded there.
The mysterious Maas Foundation has, over the years, created and dispelled so many Maas myths that it has become something of an artwork itself. Traces of his early life are rare, often threadbare, so it was a delightful surprise when an unpublished document relating to the successes of a branch of the Maas family came into my possession in 2018. It is included here among other Maas findings from the likes of Dr. Daniel Barnes, PM Buchan, Marc Nash, Dr. Helen Gorrill, Professor Michael Jeffries and others.
Nothing Is More Real Than Nothing: Writings on Ezra Maas [Valley Press 2022]
The Unauthorised Biography of Ezra Maas. D. James [Valley Press 2022]
Date Published: 2022-11-01
Catalogue Number: VP0201
Number of Pages: 272
Cover design: Peter Barnfather with thanks to Mike Corrao
Cover photography: Envela Castel
AVAILABLE EXCLUSIVELY FROM VALLEY PRESS £10:99